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Adidas Chadstone store

Adidas Chadstone reopens as region’s first Home of Sports

An exterior shot of an Adidas storefront.

How Adidas turned the World Cup into record sales

Miniso Friends in Melbourne Central

Melbourne Central unveils fresh retail lineup led by Adidas and Miniso Friends

USA soccer merchandise display.

Why Nike needs to score against Adidas at the World Cup

Sabastian Sawe, who broke the two hour marathon.

How Adidas won cultural custody of marathon’s defining moment

Runner breaks marathon record.

Is the Adidas ‘super shoe’ no more than mechanical doping?

An interior shot of a Jennifer Fisher store.

Standout stores: Jennifer Fisher, Chanel, Nespresso

Australian kangaroo

Adidas, New Balance, Asics cease using kangaroo leather in shoes

models in Adidas products

Adidas posts record quarterly revenue, raises full-year profit outlook

Adidas paperbag

Adidas, Uniqlo prepare US price hikes as tariffs bite Asian supply chains

Samuel L Jackson for Adidas

Adidas launches global campaign to relaunch Superstar sneaker

Image of Adidas shopfront.

Adidas reports double-digit growth in ‘volatile’ environment

Adidas store staff member shows shoes to customer.

Three key inventory strategies Adidas uses to stay ahead

Laneway Festival crowd

How music festivals are driving retail brand engagement in 2025

Adidas and Korn team up for the third time with new collection

Adidas raises full-year guidance after positive third quarter results

Why Adidas must manage the ‘push and pull’ of demand for its trendy sneakers

Adidas bumps up earnings guidance after Q2 revenue boost

Adidas China management embroiled in corruption probe, FT reports

Japan influences Reebok’s positioning as the “leading irreverent sports brand”