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adidas

adidas Archives

Why has Adidas set Reebok free? Here’s what went wrong

The original plan was for both brands to fend off the dominance of Nike, but it didn’t quite work out.

Adidas starts formal process of quitting struggling Reebok

A banking source said the business could be worth around 1 billion euros US$1.2 billion.

Why Adidas is swapping leather for mushrooms

Adidas and British vegan footwear brand Allkind are among the global brands bringing vegan footwear options to the marke...
Image of Pierre Cardin

The future is female: Why Adidas is betting on women

The new Adidas mini brand centre in Melbourne has landed and it's all about women and what they want.

Adidas in talks to sell Reebok – report

Adidas is reported to be planning to sell its troubled Reebok division according to German magazine Manager.
Adidas biggest store in Australia

Adidas opens its largest Australian store yet

Adidas has launched Australia’s largest store yet in Adelaide.

Adidas and Allbirds team up to make lowest carbon footprint shoe yet

Brands will open the doors to each other's suite of sustainable innovations to set a new industry standard.

Retail news from around the globe

Amazon keeps shipping through crisis; Adidas, Puma sales collapse; and more.

The rise of sneaker culture

Why brands and retailers are jumping on the bandwagon.

Global footwear brands ask for protection from Trump

Adidas, Nike, Under Armour and others call for end to trade war.

Kathmandu raises full year expectations, commits to workers’ rights

Retailer becomes first southern hemisphere-based brand to join association.

From the source: Steve Castledine, Adidas

We speak with the global sports giant's general manager for Australia and New Zealand.

The missing ingredient in retailers’ digital transformations

It’s no good having a one-click checkout if your distribution centre system is prehistoric.

Adidas appoints Kiwi as NA president

Commonwealth games veteran secures senior role.

Adidas, H&M top list of world’s largest brands on supply chain transparency

Annual index tracks improvement, but ample room for further action.

Adidas charts local expansion with new partner

Global sportswear brand signs on franchise partner.

Adidas mulls store closures, looks to online

Sportswear giant signals shift in focus.

Chanel capsule features €1000 sneakers

French luxury brand launches limited capsule of sneakers to celebrate acquisition.

3D printed sports shoes are more about your wallet than your feet

The race is on to bring 3D printed footwear to market.

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