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Irene Dong

Irene Dong is a graduate of Ho Chi Minh City University of Foreign Languages and Information Technology with a major in international relations, specialising in public relations, communications, and media. She has a passion for fashion, food, sustainability, and languages.

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Malbon Vietnam store launch event

What’s driving Malbon Golf’s Vietnam strategy?

Stake Supply

Stake launches clothing brand Stake Supply

Myer store

Myer axes Apparel Brands managers as state-based model takes hold

Fenty Beauty

Myer to launch Rihanna’s Fenty Beauty brands in Australia

Australian Open pop-up

Australian Open tests experiential retail with Fed Square pop-up

M&M's pop up at Australian Open

M&M’s pop-up store to return to the Australian Open 

Lacoste flagship

Lacoste opens flagship concept store at Melbourne Walk

TMC Fine Jewellers Melbourne Showroom

Diamond jeweller TMC makes Melbourne debut

Pop Mart Sydney flagship

Pop Mart expands in Sydney amid Labubu slowdown 

Montblanc

Montblanc unveils Chadstone boutique with new store concept design 

Victoria's Secret Western Australia

Victoria’s Secret makes WA debut, at Karrinyup

Offline concept at Pacific Fair

GPT Group launches ‘Offline’ retail concept at Pacific Fair

T2 Melbourne Central

T2’s ‘reinvention’ program begins with radical Melbourne store design

How China turned milk tea into a domestic powerhouse and global export

TerryWhite Chemmart screen

TerryWhite Chemmart expands in-store retail media network

Factorie store

Factorie rolls out new store concept across Australia

Lindberg store in Australia

Lindberg enters Australia with first boutique in Sydney 

Kathmandu store

Kathmandu debuts new concept store in Australia

Temple & Webster

Temple & Webster revenue soars to $601 million in FY25

Matthew Barnes

Dick’s Sporting Goods appoints Matthew Barnes to lead Foot Locker International