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Visual Merchandising

Visual Merchandising Archives

Welcome to the glittering new world of Swarovski

After 126 years since it launched in Austria, crystal giant Swarovski underwent a major global transformation this year

Why Sass & Bide is investing in stores when others are cutting costs

The designer fashion label has invested in tech for a new, showstopping window display.

Inside Nike’s latest House of Innovation

The sportswear giant's newest store in Paris focuses on offering customers a digitally-powered in-store experience.

Finding wonderland

There's nothing like a trip to Paris and London to remind you what style, innovation and creative retail really look lik...

Global e-commerce VM company mooted

Big cash takeover to create ‘go-to’ e-commerce visual merchandising company.

From zero to launch

How a small Australian retailer is starting to see the light as it pushes to break into the lucrative US market.

Country Road mentors future visual merchandisers

Fashion retailer challenges design students to create eye-catching window displays.

Secrets of VM

Inside Retail speaks to a visual merchandising expert for tips to providing a unique instore experience.

Bird brained installation

Brazilian thong brand created giant bird out of product.

VM is not interior decorating

The most common mistake in VM is when retailers mistake it for interior decorating, says Dennis Price.

10 trends in VM

Inside Retail Magazine details the top 10 need to know trends for effective visual merchandising.

Retail lessons from Williams-Sonoma

Norrelle Goldring mystery shops four new retail concepts at Sydney's Bondi Junction.

Home away from home

Australian chain overhauls its visual merchandising to help shoppers feel more at home.

Christmas survival guide

If you haven’t already started planning for your Christmas sales, then get cracking with Inside Retail’s Christmas survi...

Students ply VM trade

RMIT visual merchandising students bring South Yarra retail windows to life.

Beat the blues: go visual

In a world of doom and gloom, Visual Merchandising can give retailers a fresh outlook.