Free Subscription

  • Access 15 free news articles each month


Try one month for $9.95
  • Unlimited access to news,insights and opinions
  • Quarterly and weekly magazines
  • Independent research reports and forecasts
  • Quarterly webinars with industry experts
  • Q&A with retail leaders
  • Career advice
  • 10% discount on events

Books sold via Twitter


twitter bird, social mediaA leading book publisher hopes that Twitter will not only help promote books, but sell them directly.

Hachette Book Group has announced that it has teamed with the e-commerce platform Gumroad. The deal will allow Twitter users to purchase print editions of selected works by clicking on buy buttons from within authors’ tweets.

The books include Amanda Palmer’s The Art of Asking, former astronaut Chris Hadfield’s You are Here, and The Onion Magazine: The Iconic Covers That Transformed an Undeserving World. The three Twitter feeds each have more than one million followers.

The promotion begins on Thursday. The books will be available in limited quantities and will include added features, such as a photo signed by Hadfield or notes from Palmer’s husband, Neil Gaiman.


You have 7 free articles.