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Is being 80 per cent ‘fit for business’ enough in today’s competitive world?

When I was learning the required retail skills in the 70’s, 80’s and 90’s, they were quite different from today. If stock was 80 per cent correct and balanced, 80 per cent of locations were in the right place, 80 per cent of your customers were satisfied, this was the pass mark. Your business was respected and profitable. But what about now? Is 80 per cent good enough? Can we as retailers settle for that level of business fitness…it seems not. We all know that the profit within a retail