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Followpureplay Archives

Why direct-to-consumers brands are winning at retail
Five reasons why D2C brands are thriving, and what to learn from their approach.

Pureplays reinvent the store
Pure-play retailers are teaching established businesses a thing or two.

Kogan, Medibank to offer budget health insurance
Pureplay retailer partners with national private health insurer.

Kogan’s first quarter boost after customer base grows
E-tailer buoyed by trading ahead of Christmas.

Christmas bonanza for bookshop
Online pureplay expects biggest sales for Christmas to date.

Physical to forge connection for pureplay
Online pureplay opens series of Christmas pop up shops.

Stylerunner’s fashionable step forward
Australian e-tailer partners with sportswear giant in global first.

New approach to liquor sales
Latest player in the online liquor market looks to turn the industry on its head.

Adaptation key for cult pureplay
Beginning Boutique's founder on the pureplay's evolution to cult status.

WA focus for online grocer
Aussie Farmers Direct to scale up operations in South Australia and Western Australia.

Rocking the jewellery sales boat
Australian online jewellery pureplay introduces 3D printing.

Kogan takes on homewares
Kogan moves into growing online homewares sector with launch of new brand.