promotions
Followpromotions Archives

The 4 pillars of e-commerce profitability (promos aren’t always the answer)
Challenge meets opportunity once again, as online spending continues to grow. Here are some key areas where retailers ca...

Christmas retail – what a turkey!
Two forces combined are ruining the six weeks before Christmas.

ACCC accepts Chemmart’s ad undertaking
Pharmacy chain withdraws all promotional activity for genetic testing product after potentially misleading customers.

Sales events impacting brand integrity
Are retailers shooting themselves in the foot with excessive sales activities?

Partnerships driving brands
Coca-Cola rolls out yet another brand tie up, as product licensing booms for FMCG brands.

Discounts dragging down growth
Increased price promotions are not changing shopper behaviour, says new research.

ACCC okays Myer promotions
Myer granted interim authorisation to continue to invite businesses operating in its stores to participate in promotions...
Alcohol promotions questioned
Changes to guidelines on alcohol promotion in NSW have been made to suit retailers, says NSW Greens.