Fast food chain, Rolld, has opened its 50th store in the heart of Melbourne’s CBD.
The Vietnamese street food chain now operates in five states across Australia and plans to open 20 more store before Christmas, before another 50 stores in the next financial year.
“The opening of our 50th store at Melbourne Central is a milestone moment for us,”Bao Hoang, CEO and co-founder.
From 45 employees in 2012-2013, to over 1000 employees in the most recent financial year, the figures reflect a company growth rate of 2122 per cent over the 4-year period.
“When we first launched Rolld our original intent was simply to share my mum’s fresh, healthy authentic home-cooked Vietnamese food, which we thought provided a nice alternative to sushi,” said Hoang.
“But with such an overwhelming response to our product, and the exponential growth of our brand, we’re now really serious about refining and extending the Rolld concept on a national and even international scale without compromising our quality.”
Rolld, which operates in five states throughout Australia, will open another 20 stores before Christmas and a further 50 next financial year.
Access exclusive analysis, locked news and reports with Inside Retail Weekly. Subscribe today and get our premium print publication delivered to your door every week.
