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No slowing down for rapid fashion retailer

International fashion brand, Missguided, has been operating in Australia and New Zealand for two years, on what it calls “a low key basis”. Now, the company, built on delivering rapid fashion at affordable prices, is aiming to carve out a larger slice of the Australian market.   UK-based Missguided doesn’t yet have a local team, however Victoria Betts, marketing and trading director, was in Australia recently and told Inside Retail Weekly, that’s likely to change in the next six months