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Is it time for Fair Dinkum Day?

Today, Boxing Day, used to be the biggest sales event of the year in Australia. But last year it was eclipsed by Black Friday, and it probably will be again this year. It’s no surprise that Aussies are a bargain-loving mob, more inclined to reach into their pockets during major sales events, but we should ask ourselves what we’re giving up by adopting an overseas event that has no cultural relevance to Aussie consumers. Black Friday, traditionally the day after Thanksgiving in the US, wa

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