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Chipotle shows that digital restaurants are the future

Chipotle digital restaurant
Chipotle is rolling out digital restaurants to cater to surge in online orders. Image: Chipotle.
Online food delivery has experienced rapid growth in recent years as many consumers prioritise convenience over price. According to a report by ResearchAndMarkets.com, the global online takeaway food market is estimated to be valued at US$230 billion in the year 2027, growing at a CAGR of 9.9 per cent in the years from 2020 to 2027.  US restaurants are already taking advantage of the surge in demand for home delivery and are investing in better digital offerings to streamline the experience

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