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Do big-box retailers need to reinvent themselves to attract Gen Z?

Big-box stores have been around since the 1960s, and like all retail experiences, they have had to evolve. But will the evolution be enough to ensure their appeal to the next generation of consumers? Countless headlines have touted the impact of millennials on retail, and as gen Z comes of age, the question is how they will force change in the retail industry. To understand what those changes might be, first, we need to grasp the gen Z consumer.  According to a report from WP Engine, gen Z

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