Analysis: Why CX is the Rx for metaverse success

Barely a day goes by now when the metaverse isn’t making headlines. From wild invention s including tactile gloves, to AR wristband sensors and cybershoes, the metaverse is a show-stopping attention grabber. For some, it’s a dazzling new world of seemingly limitless innovation and opportunity. For others, it’s a confusing and terrifying array of ambiguous concepts and remote, imagined realities.  Yet despite this incongruity, we are already witnessing the rapid rise of the nascent met

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