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Retailers get behind new app-based loyalty program

Coles, Kmart, Aldi, Big W, Target, and The Reject Shop are among the list of retailers that are supporting Retail First’s new app-based, centre-wide customer loyalty program. Retail First, which manages 19 shopping centres in southeast Queensland, has just rolled out the new app-based loyalty program at its Capalaba Park and Redbank Plaza centres. The take up rate of the program is currently above 70 per cent of the retailers in those centres, with Boost, McDonalds, and Subway also on board. R