Lush Cosmetics is significantly increasing its presence in the Myer Centre in Adelaide’s Rundle Mall after leasing a new 198sqm store in October.
The new store will encompass two levels and will occupy 198sqm of space, which is more than twice the size of their current store at Rundle Mall.
The upsize follows the cosmetics retailer’s move to a space three times the size of its previous flagship location in Sydney’s CBD recently.
“This is a great success story for the Myer Centre and a positive for Rundle Mall in general,” said CBRE’s Julia Pottenger who negotiated the five-year lease on behalf of Myer Centre’s owner Starhill Global Reit.
“Lush has been trading incredibly well over the past few years from this location,” she said, which prompted them to scout for a bigger space.
The design of the new store has a strong focus on sustainability that will use reclaimed and recycled or recyclable content which includes reclaimed timber furniture, LED lighting and reclaimed wood from the scaffolding of the Sydney Harbour Bridge.
Michelle Brindle, Lush property development manager for Australia and New Zealand, said customers are always first in everything they do at Lush and an innovative shop design is no exception. “A Lush store should feel fun and vibrant, welcoming and exciting.”
The new Lush store will display haircare and shower and skincare products. There will be space for a sit down table where Lush staff members can demonstrate the products. There will also be an events space, representing a first for Lush in Australia.
Over the next 12 months further relocations and refits are planned for LUSH stores in Kotara in NSW; Chadstone and Swanston Street in Melbourne; and Newmarket and Queen Street in Auckland.
New store openings are also planned later this year in Southland Melbourne, Warringah Mall in Sydney and Northlakes in Queensland.
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