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Halloween in Australia: “It’s becoming a really big event”

The Party People is building a 3000sqm Halloween store at Westfield Knox shopping centre in Victoria, as it looks to capitalise on the growing number of Australians dressing up as monsters and witches and decorating their homes in celebration of the spooky holiday.  Running from September 2 through the end of October, the pop-up is a joint venture between the NSW-based family business and Halloween Alley, a seasonal retailer with more than a dozen stores in Canada. Halloween Alley operated

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