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Peter Birtles

Peter Birtles Archives

Peter Birtles’ advice to retailers: “Be steadfast and brave”

An in-depth interview with the former CEO of Super Retail Group about omnichannel, sustainability and diversity.

Peter Birtles to leave early after widespread underpayment is revealed

Super Retail Group has set aside $43 million for underpaid workers.

Super Retail Group names Anthony Heraghty as new CEO

New CEO to step up as of 31 March 2019.

Birtles to retire as CEO of Super Retail Group

Peter Birtles will retire after 13 years at the helm of the company.

Sport and leisure drag on Super Retail Group’s first quarter

Sales growth eases for retailer amid "subdued consumer environment".

SRG books profit, signals big investment

Owner of Rebel Sports, Rays and Supercheap Auto to bolster offer in FY18.

Birtles bullish on sporting future as Rebel repositions

Super Retail Group CEO believes sporting market share will grow when Amazon, Decathlon establish themselves.

Team culture the foundation for customer centricity

Opinion: Super Retail Group CEO's keynote address at the 2016 Retail Customer Excellence Awards.

Cautious budget kicks off election campaign

Opinion: Coalition still spooked by Joe Hockey’s 2014 budget.

Retailers welcome federal budget

Company tax cuts pleases retail industry bodies.

Retail Customer Excellence Awards gala nears

Tickets available for inaugural Retail Customer Excellence Awards.

Inaugural retail awards keynote speaker announced

Inaugural Retail Customer Excellence Awards announce keynote speaker for event in May.

Retail is changing, so are its CEOs

Stuart Bennie weighs in on the new breed of retail CEOs.

Super Retail Group profit drops

Restructuring costs offset growth in auto and sports divisions.

Super Retail Group’s Kevin McAulay moves on

SRG on the lookout for new personnel.

SRG blames Budget for sales dip

Super Retail Group trims profit forecast, blaming the Federal Budget for hurting sales across its businesses.

Retail excellence awards closing soon

Last chance to nominate for Australia's largest retail awards program.

It’s all about the one percenters

Brian Walker discusses the key retail lessons he's taken from Super Retail Group CEO, Peter Birtles.

SRG shares dive on sales result

Super Retail Group reports weaker than expected sales figures.

50 most powerful retailers

Inside Retail Magazine’s annual rankings of the most powerful men and women in the Australian retail industry.