Vacuum brand is restructuring amid consumer behaviour changes due to Covid-19.
This is the tech company’s first permanent bricks-and-mortar store in Australia.
Online retailer enjoys big sales lift.
To compete with the masses, including copy-cats, brands are utilising the power of physical spaces to establish themselves as ‘the experts’.
Department store’s first significant investment as part of new Myer strategy unveiled at redeveloped shopping centre.
Vacuum retailer unable to comment on Aussie store opening, following launch of brand’s first dedicated retail space in Britain.