digital signage Archives - Inside Retail

oOh!media reports strong earnings in 2015

Advertising company reports profit increase following contract wins.

oOh!media inks QIC deal

Media solutions company secures long term contract with 10 QIC shopping centres.

Retail tech on show in Melbourne

Holograms and digital signage demystified at trade show.

Digital advertising invades shopping centres

Media solutions company rolls out digital screens in shopping centres.

McDonald’s harnesses weather

Latest McDonald’s digital advertising campaign takes advantage of fluctuations in temperature.

Cotton On to introduce augmented reality

Fast fashion retailer gives consumers the power to bring store windows to life from mobile devices.

Brandspace takes back Westfield screens

Scentre to take operation of Westfield digital screens and advertising inhouse.

21m screen, marketer’s dream

Digital ceiling panel the size of a cricket pitch to be used to target shoppers with marketing messages.

Digital displays drive dairy

US supermarket chains implement paid digital displays to highlight new products.

Hot centre campaign launches

Magnum and Lipton advertise cool treats to shoppers based on the weather.