Rihanna has collaborated with sportswear manufacturer Puma to launch a new Fenty x Puma collection, dubbed the Avanti. 

Fenty x Puma Avanti – a hybrid style that blends Puma’s King football boot and Easy Rider running shoe – is made of soft vintage leather and has a fold-over tongue with a gold-foil Fenty and Puma Cat logo.

The Avanti’s design, according to Puma, pays respect to the brand’s football legacy with its gum outsole and leather footbed. A chrome version with laser-etched logos and leather chrome embellishments is also offered.

“We spent time together opening up the Puma archive and identifying the right product that spoke to Rihanna,” said Maria Valdes, chief product officer at Puma.

“The Avanti is a Puma classic with a unique and iconic point of view on terrace. I’m very happy to see this project come to life and even more excited for what the coming years have in store for us together.”

Rihanna has returned as the creative director of Fenty x Puma, in a multi-year partnership that will include several product launches. 

Rihanna and Puma have previously partnered on sports designs, beginning with the Creeper in 2015 and including the Fenty x Puma trainer and the Fenty x Puma fur slide. 

The Fenty x Puma Avanti will be available beginning September 15 on Puma’s website and select stores globally. This autumn will see the release of the second Avanti collection.