The store is the second Australian location to feature the apparel chain’s new store layout following the opening of its flagship store at Eastland in Victoria.
The Perth Airport store features the new logo, updated store fit-out and a smaller counter pod for increased customer engagement.
“We’re excited our first airport store has now opened and we look forward to reaching customers in a different way from our traditional stores,” said Mark Daynes, CEO, Jeanswest. “We received fantastic feedback regarding our new fit-out at our Eastland store in Victoria and while the Perth Airport store is on a much smaller scale we believe travellers will appreciate the new Jeanswest look.”
The fashion retailer said the new store ‘has opened at the perfect time for customers ahead of winter.’
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