Here’s the story behind Tommy Hilfiger’s adaptive fashion range

Tommy Hilfiger might be one of the most iconic fashion brands in the world, but launching a range for people with disabilities was still a challenge, according to a senior executive who shared the brand’s journey at a recent NRF event.  Designed and launched in 2017, Tommy Adaptive is Tommy Hilfiger’s inclusive range that makes dressing easier for adults and children with disabilities. It was initially launched in the US and later branched out to Europe and Japan. It was launched in Aus

This content is for IR Pro subscribers only.

Subscribe now to unlock an all-access pass.

IR Pro - monthly

$5 +GST for the first 30 days. (Auto renews at $28+GST per month.)
  • Daily IR Pro content delivered to your inbox
  • Essential retail insights and intelligence
  • Independent research reports and forecasts
  • Weekly career and leadership advice
  • Weekly and quarterly digital magazines delivered to your inbox
Subscribe now
EOFY sale

IR Pro - annual

$199 +GST per year. Save 35%. (Auto renews at $312+GST (full rate) annually.)
  • Daily IR Pro content delivered to your inbox
  • Essential retail insights and intelligence
  • Independent research reports and forecasts
  • Weekly career and leadership advice
  • Weekly and quarterly digital magazines delivered to your inbox
Subscribe now

Recommended By IR