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Dan Murphy’s unveils future-focused stores as Endeavour demerger nears

Dan Murphy’s MD unveils new store concept ahead of Endeavour Group demerger. Image: Supplied.
Australian liquor retailer Dan Murphy’s has unveiled a future-focused store concept that will be rolled out across the entire network, as Woolworths Group gears up for the demerger of Endeavour Group, which is expected in June this year.  Dan Murphy’s South Melbourne store is the first to undergo the complete transformation, which is centred on an improved customer experience that’s centred around education and technology. An education hub in the centre of the store offers wine and sp