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General Pants plots trans-Tasman expansion
In the past 12 months, the brand has opened eight new outlets, three of them in New Zealand.
“We have the obligation to step up”: General Pants leads bushfire-relief efforts
Retailers join forces to donate profits to the Red Cross this Thursday.
Inside General Pants’ click-and-collect partnership with The Iconic
General Pants’ CEO explains why the retail chain has teamed up with The Iconic.
“Be prepared”: General Pants unaffected by fire, CEO says
National retailer up and running, despite head office burning down.
Flames surround General Pants’ HQ in Alexandria fire
Retailer warns of possible shipping delays after head office catches fire.
Breakthrough tech gives old clothes new life
General Pants launching trial with textile waste tackler, BlockTexx.
General Pants opening multiple stores in New Zealand this year
Stores will open across the country in a matter of months, CEO says.
‘A theme park for fashion’: General Pants shoots a three
Street wear retailer draws thousands to new store launch.
George battles Pitt for retail supremacy in Sydney CBD
New retailers attracted to redeveloping shopping hub.
Fashion brands failing ethical test
Leading fashion brands failing on ethical production standards.
Kiosk focus for General Pants
Youth fashion retailer continues to push instore technologies.
Swipe for a discount
Several retailers are using dating app Tinder to build business in the lead up to Valentine's Day.
Fashion driving online spend
Inspiration from Fashion Week is expected to fuel online shopping.