Free Subscription

  • Access 15 free news articles each month


Try one month for $5
  • Unlimited access to news,insights and opinions
  • Quarterly and weekly magazines
  • Independent research reports and forecasts
  • Quarterly webinars with industry experts
  • Q&A with retail leaders
  • Career advice
  • Exclusive Masterclass access. Part of Retail Week 2021

How Chinese toy retailer Pop Mart plans to rival Disney

Pop Mart — the Chinese toy retailer that targets affluent millennials and Gen Z consumers with “pop toys” — was listed on the Hong Kong stock exchange in December 2020. The business was valued at US$7 billion ahead of its trading debut, but this valuation quickly doubled following increases in its share price.  Blind boxes  Pop Mart was founded by Wang Ning, 33, back in 2010. It started out offering a wide range of products, including phone power banks and T-shirts, but its for