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Phil Wiggenraad

Phil has 15 years of experience in providing market and consumer intelligence for European and Asian businesses. He has managed research teams in the UK and Hong Kong that have delivered impactful and actionable content through a wide range of outputs including reports, thought leadership and speaking engagements.

From the author

Analysis: Why does Shein continue to escape scrutiny?

The Chinese fast fashion giant may be one of the most downloaded fashion apps around the world, but it continues to main...

Analysis: Why Abercrombie & Fitch’s turnaround has not been cancelled

Those who came across last week’s news of the brand's forthcoming exit from Singapore might be forgiven for thinking it ...

Analysis: The rise and rise of Southeast Asian tech giant Grab

A few days ago, it was announced that food delivery giant Grab Holdings is reportedly seeking a listing in the US.

What does Deliveroo’s IPO flop say about the economics of food delivery?

On the first day of trading, the stock price plummeted by 29 per cent, one of the worst London debuts on record.

Analysis: Here’s what’s behind Miniso’s digital-focussed future

Miniso has undergone explosive growth, opening more than 4,500 stores in over 80 countries over the last eight years. He...

How iHerb has quietly become a health and beauty e-commerce giant

The e-commerce boom has seen iHerb win over consumers with its eco-friendly, naturals range.

Opinion: Saks’ e-commerce spin-off defies retail logic

In an age where most retailers are focused on breaking down barriers between sales channels, it appears to be a disaster...

Can new ownership bring Thomas Pink back into the black?

The declining fortunes of Pink represents a cautionary tale of the perils of excessive discounting.

Analysis: Here’s why Hong Kong’s retail sector is down, but not out

Now that the tourists are no longer flooding the island, retail has been forced to evolve since the pandemic.

Analysis: How JD Sports has masterminded its global ascent

The self-styled “king of trainers” has been on an acquisition spree in recent months, focusing on the US.

How Chinese toy retailer Pop Mart plans to rival Disney

Pop Mart was listed on the Hong Kong Stock exchange in December and was valued at $US 7 billion ahead of its trading deb...

Why has Adidas set Reebok free? Here’s what went wrong

The original plan was for both brands to fend off the dominance of Nike, but it didn’t quite work out.

Fall from grace: Can Ted Baker make a comeback?

From a sexual assault scandal to a failure to evolve, the former darling of Brit fashion has a long way to go to claw it...

Opinion: Who the FCUK would want to buy French Connection?

The struggling UK brand has been approached by two interested parties.

Here’s why Boohoo and Asos are acquiring collapsed retail brands

Last week’s news that Boohoo acquired failed department store retailer Debenhams for £55 million was quickly followed by...
book store

Behind the success of Japanese retailer Books Kinokuniya

Where many megastores around the world have faltered amid competition from online retailers and ebooks, Books Kinokuniya...

More than mess: Inside Don Don Donki’s unique retail strategy

At first glance, you may think it's a cluttered discount retailer, but here's why Asian customers can't get enough of it...

Analysis: Is there a future for Gap in Asia?

As the fast fashion retailer has just announced store closures all around the world, its future in the APAC region is lo...
A group of sneakers

Analysis: How Nike is boosting growth through DTC and digital

In its latest results, the retail giant revealed encouraging signs of recovery from the pandemic. Here's what's driving ...