Clark Rubber has taken its advice digital with the launch of its first smartphone app.

Developed by Vortilla Digital, the app features a seasonal calendar of advice for pool owners, offering step by step solutions for ongoing pool maintenance; and a pool service booking functionality linking to the user’s local Clark Rubber store.

The app also provides vital pool safety information in the form of Clark Rubber’s SAFER tips, an acronym that talks to supervision, water safety skills, pool fencing, preparation for emergencies, and general pool rules.

The safety section of the app offers education on performing CPR, additional tips on the safe storage of harmful chemicals, and the varying state laws around backyard pools.

“We’re thrilled to be launching Clark Rubber’s first smartphone app, which will serve as a valuable extension to the expert advice provided instore at Clark Rubber,” said Joel Shulkin, national marketing manager, Clark Rubber.

The app’s release follows a relaunch of Clark Rubber’s onsite pool care service.

“With the latest and greatest in pool products and an expanding pool service offering throughout Australia, an easy to use app that talks to both maintenance and safety was a natural progression for the business.”

The app is available for free download on iPhone and Android devices.

Clark Rubber has more than 75 franchised stores around the country.