Free Subscription

  • Access 15 free news articles each month


Try one month for $5
  • Unlimited access to news,insights and opinions
  • Quarterly and weekly magazines
  • Independent research reports and forecasts
  • Quarterly webinars with industry experts
  • Q&A with retail leaders
  • Career advice
  • Exclusive Masterclass access. Part of Retail Week 2021

From Nike to Converse: Why brands are embracing the “diversity dollar”

(Source: Supplied)
After years of being an afterthought, stylish clothing for people with disabilities – adaptive fashion – is being embraced by mainstream players.  Brands from Converse and Tommy Hilfiger to JAM The Label are broadening their ranges to consider people who have difficulties utilising traditionally made clothing. There are more places to buy adaptive clothing as well: The Iconic launched its Adaptive Edit, while online fashion and lifestyle retailer Every Human and online marketpla