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Afterpay Australian Fashion Week

Afterpay Australian Fashion Week Archives

‘Blackfellas are thriving’: The bond between Indigenous design and culture

During an in-depth discussion at Afterpay Australian Fashion Week, several Indigenous leaders across different industrie...

Kicking down doors: First Nations fashion takes on Europe

A collective of Indigenous fashion designers has just returned from a trip to Europe, where they showcased a series of f...

Check it out: The “gamechanging” plus-size runway at Aus Fashion Week

In a move that much of the industry and consumers have been waiting on for years, Afterpay Australian Fashion Week (AAFW...

Here’s what it was like to be in Fashion Week’s first adaptive show

The Adaptive Clothing Collective show wowed Fashion Week crowds. But the best part was a greater sense that people with ...

Plus-size fashion was in the spotlight at Fashion Week. What comes next?

For the first time in its history, Afterpay Australian Fashion Week put curve fashion in the spotlight. But the industry...

Always was, always will be: First Nations design celebrated at Fashion Week

From the moving Welcome to Country that opened Afterpay Australian Fashion Week to the historic closing show, it’s clear...

Meet the brand that launched Aus Fashion Week’s first metaverse show

At this year’s Australian Fashion Week, local creative house Injury showcased its newest range of digital fashion, avail...

‘A fundamental shift’: Fashion Week celebrates plus-size design

Showcase for designers of clothes for curvier models highlights major opportunity for brands that embrace diversity, org...

Fashion for people with disabilities celebrated at Australian Fashion Week

For the first time ever, a runway show for people with disabilities will feature at Afterpay Australian Fashion Week (AA...

VIDEO: The Edit’s take on the most controversial Christmas ads of the year

In the final episode of The Edit this year, the Inside Retail team discuss their highlights of 2021 and analyse several ...

Inside a buyer’s Fashion Week diary

Here, Incu buyers Sarah Kirby and Fabienne McCreary share with us the trends that caught their eye and the emerging bran...

VIDEO: How Injury created a “dream-like” CGI fashion show

Inspired by 80s sci-fi and fantasy films, the design team at fashion brand Injury recently launched their first ever CGI...

Here’s how technology is reshaping Australia’s fashion industry

The rise in new technology trends has left many Australian fashion retail brands floundering, but some, like Daniel Avak...

7 diversity lessons for brands after the Aus Fashion Week controversy

Since AAFW wrapped up last Friday night, critics have come out on social media, accusing it of ‘tokenistic’ attempts at ...

Aus Fashion Week has been slammed for performative inclusion. But is it fair?

Rather than join the chorus of misinformed opinions, I wanted to set the record straight.

An insider’s look into Afterpay Australian Fashion Week

After a tumultuous year, the much anticipated Afterpay Australian Fashion Week (AAFW) hit Sydney last week, marking the ...

From CO2 to catfishing: I’ve got questions about digital fashion

Afterpay Australian Fashion Week heralded the arrival of digital fashion, but what does it really mean for society and o...

Runway trends, pop art and new designers: Q&A with Natalie Xenita, IMG

We chat with Natalie Xenita, vice president at IMG, which organises Afterpay Australian Fashion Week, about emerging loc...

Afterpay Australian Fashion Week reveals the brands you’ll see on the stage

“This season’s incredible schedule of designers, fashion events and programming will strengthen AAFW’s position as the l...

See-now-buy-now shows: The evolution of fashion week

Could these consumer-led events the the future of the fashion industry?