Jennifer Hawkins, Myer ambassador, and Rebecca Maddern, Seven Network, have officially unveiled the 2015 Myer Christmas animated windows in Bourke Street Mall, marking 60 years of the festive tradition.
Richard Umbers, Myer CEO and MD, spoke at the opening, along with the Lord Mayor of Melbourne, Robert Doyle, about how Myer’s windows have become part of the city’s Christmas retail landscape.
The 2015 windows are themed around beloved Australian children’s book, Little Dog and the Christmas Wish, written by Corrine Fenton and illustrated by Robin Cowcher.
The story takes place on Christmas Eve in 1956 and features many of Melbourne’s most iconic sites such as Flinders Street Station, the Block Arcade, the Hopetoun Tea Rooms and the Skipping Girl Vinegar neon sign in Richmond.
“This year marks a very special occasion as we celebrate the 60th season of the Myer Christmas animated windows,” said Myer CEO Richard Umbers.
More than 1.2 million visitors from Victoria, interstate and around the world are expected to visit to view the windows.
The Myer Christmas Animated Windows are available for viewing from Tuesday 10 November to Wednesday 6 January 2016, from 7:30am – 1:00am daily, in Bourke Street, Melbourne.
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