Homegrown directory goes live

Australian Made has launched a new website including an online directory, to help local consumers find genuine Australian products and produce.

The site features more than 10,000 Australian Made, Australian Grown (AMAG) logo registered products from thousands of Australian manufacturers, processors, and producers.

“Australian shoppers are looking for local products and they are looking for them online – this website provides a gateway for Australian businesses of all sizes to connect with those shoppers,”  Ian Harrison, CEO of Australian Made said.

“Consumers can be sure that the products they source via the Australian Made website are grown and manufactured right here in Australia, in Australia’s clean, green environment and to Australia’s high health and safety standards.”

The new website is also home to the Australian Made Club, which is free to join and offers members access to giveaways and competitions each month.

According to recently released research by Roy Morgan Research, 87.4 per cent of Australians want to buy food produced in Australia and 88.5 per cent are more likely to buy Australian-made products over products manufactured in other countries.

“We need to continue to support local products and produce – and the manufacturers and growers behind them – because reinvestment in our communities is the key to securing local economic development; jobs, training and career opportunities for our kids; and a better future for all Australians,”  Harrison said.

“It’s time to buy Australian.”

To find out more visit www.australianmade.com.au.

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