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How blockchain is exposing brands’ supply chains

Blockchain technology is becoming an increasingly important feature for brands to communicate their standards and authenticity. More and more businesses are peeling back the curtains on their supply chains in order to give consumers assurance that their suppliers and systems are all above board. Through a list of registers or ‘blocks’ containing information, blockchain technology permanently records transactions in a digital database. It acts as an ‘open’ ledger which is managed publicly

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