Sea Level has partnered with Cancer Chicks where members of the not-for-profit organisation fighting chronic illnesses will model the swimsuit products of the brand.

Cancer Chicks is an Australian organisation that provides support to young women diagnosed with cancer and other terminal or chronic illnesses.

Under the partnership, Sea Level will donate $2 to Cancer Chicks Foundation for every order placed on the swimsuit retailer’s website throughout the month of October.

“Unfortunately, most of us know someone in our lives who has been affected by cancer or a terminal illness, so we were inspired by Cancer Chicks’ motto, ‘together stronger’, to help shine a light on the women in their community,” said Sea Level representative Kerry Chow.

“Our purpose at Cancer Chicks is to enhance the lives of our members and to offer them fun, friendship and support,” said Cancer Chicks founder Rikki Stern.

“The General Store has really helped us on our mission and challenged us to think outside of the box.

“We’re now on the lookout for more brands to get on board and make our members their ambassadors too.”

The collaboration was made possible through an engagement with retail strategy and innovation provider The General Store.