How retailers can unlock aspirational spending amid economic uncertainty

A new report takes a look at the key retail trends for the year ahead. Source: Bigstock
A new report takes a look at the key retail trends for the year ahead. Source: Bigstock
In a report provided to Inside Retail, market research agency Cognition Research has stressed the need for retailers to prioritise their understanding of consumer needs and behaviours, as a way of capturing customer loyalty and spend amid cost-of-living challenges According to its ‘Key thoughts and retail trends for 2023’ report, a two-speed economy appears to be evident, and the way that brands communicate value is likely to be particularly important in sectors such as food and beverage, as

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