Burger brand Grill’d is partnering with former tennis World Number 1 and three-time Grand Slam champion
Ash Barty to launch a limited-edition range of Barty Burgers.
The burger chain will also donate $100,000 to the newly launched Ash Barty Foundation, through its Local Matters program.
The goal is to make a positive impact on the lives of young Aussies through sport and education initiatives.
Ash Barty said “Promoting physical activity and wellbeing amongst young people is incredibly important to me. I’ve been given some amazing opportunities in my tennis career so to help create pathways for kids to participate and enjoy sport is invaluable.
“I’m grateful to Grill’d for supporting my foundation and hope that together we will be able to make a difference to many young Australians.”
Grill’d founder and managing director, Simon Crowe, said “We are honoured to be collaborating with one of Australia’s most accomplished athletes on this initiative. As a role model to millions of Aussie kids and actively involved in community work, having Ash front this campaign is a perfect match to Grill’d’s local community and charitable efforts.”
Grill’d customers also have a chance to win an exclusive Ash Barty tennis experience for two in Queensland.
The Barty Burgers range features a choice of chicken or beef patties, a mini pack including chips and a drink, and two meal packs.
This story was originally published on Franchise Executives.