Latest international entrant to Melbourne CBD

H&M Melbourne_Grand Opening_Exterior copySkincare retailer, Origani,  has joined the list of international entrants to Melbourne’s CBD with the opening of its first street store on Swanston Street.

The term of the lease, brokered by CBRE’s Zelman Ainsworth and Samantha Hunt off market on behalf of the Erdi Group, is up to seven years. The deal sees Origani lease a 56sqm store, which Ainsworth says is evidence of international retailers’ preference of the Melbourne CBD over shopping centres.

“While shopping centres have traditionally been Origani’s preferred target location, on the back of unmatched traffic and retail spend in the Melbourne CBD, the retailer was eager to secure a presence in the sought after hub,” Ainsworth said.

Ainsworth said this recent deal showed that retailers were not put off by the CBD infrastructure works by state government body Metro Trains.

“Retailer’s confidence in Swanston Street has not wavered, with a strong level of enquiry from retailers across all categories keen to secure a footprint in the area,” he said.

The location Origani has just agreed to lease is owned by the Erdi Group, which owns eight properties including Melbourne’s Grand Hotel and Brisbane’s Hotel Urban.

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