Dannii for Target

 

Dannii Minogue

Target Australia’s latest ‘Designers for Target’ collaboration with Dannii Minogue will launch in stores and online this week. 

The petite pop star says she has spent much of her life altering clothes to fit, so has taken matters into her own hands in creating her own line, Petites for Target.

Prices in for the Petite range start at $25 for a t-shirt, while blazers are $89 and boyfriend jeans $59.

Sleeves and hems are shorter than regular sizing, while pockets are placed to fit and collars correctly proportioned.

“I have spent a lifetime altering clothes to fit me,” Minogue said.

“You will be able to go into the store and buy something that fits off the rack which petite people can’t do.”

The launch follows the chain’s announcement last week that it had partnered with Italian design house, Missoni, and will be Target Australia’s largest designer collaboration to date.

The Missoni for Target range will launch in 60 retail stores nationally  in October and online at target.com.au as part of the retailer’s ‘Designers for Target’ program.

Target Australia has previously launched designer collections with Roberto Cavalli, Dita Von Teese, and Stella McCartney.

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