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Skincare brand Frank Body eyes China with private equity backing

Frank Body co-founders will continue to have a controlling stake in the company. Image: Supplied.
Australian clean beauty brand Frank Body has its sights set firmly on conquering the Chinese market after clinching a deal with Shanghai-based private equity firm EverYi Capital, valuing the brand at around $100 million.  EverYi Capital will hold a stake in the business and offer on-the-ground support to help the brand expand its footprint in Asia over the next three years. A partnership with Australian retailer Mecca, who recently entered the region through Tmall, will support the move and