Free Subscription

  • Access 15 free news articles each month

Professional

Try one month for $7
  • Unlimited access to news,insights and opinions
  • Quarterly and weekly magazines
  • Independent research reports and forecasts
  • Quarterly webinars with industry experts
  • Q&A with retail leaders
  • Career advice
  • 10% discount on events
×
User Image

Jon Bird

After 5 years in New York City in global leadership roles for Y&R, then VML and then VMLY&R, Jon Bird recently returned as CEO of VMLY&R across Australia and NZ. While in the United States, Jon headed up VMLY&R’s global retail and commerce practice, working at the intersection of digital and retail for some of the world's best brands. He was also a regular contributor to Forbes, and spoke at events and conferences all over the world, including events as diverse as SxSW and the Budapest Brain Bar.

From the author

Omnichannel

End of the line for physical retail?

The vanishing queues on Black Friday this year are visible evidence of what is going on.
Openings & closings

Not your average Joe’s

Take a tour of Joe’s Kansas City Bar-B-Que, a food retail experience that all retailers can learn from – and one that is...
Store design

Feature: The new vanguard in global retail

Being, not buying: From the recent launch of Samsung 837 in Manhattan.
International

How to win shoppers by turning them away

Jon Bird on one US retailer's decision to close on one of the biggest sales opportunities of the year.
General

Shopping in the micro-moments

Jon Bird on what our rapidly diminishing attention span means for retailers.
International

Kenyan retail: In the footsteps of Obama and Satya

Jon Bird steps into the world of retail in Kenya.
Omnichannel

The day that retail changed forever

Jon Bird witnesses a critical baton passing moment for retail.
General

Retail roars at the Cannes Lions

Jon Bird looks at retail’s presence at the recent Cannes Lions International Festival of Creativity.
Local Retail

The age of the shopper is now

Jon Bird on shopper marketing and its relationship to consumer marketing.
International

A company for today? Honestly.

Jon Bird takes a glimpse at a trail blazing celebrity with an honest to goodness retail business strategy.
International

Super Bowl 2015: The biggest game in marketing

Jon Bird recaps on the retailer advertising winners of Super Bowl 2015.
International

Field of screams

Jon Bird looks at the demise of Target in Canada and others who have suffered the same fate over the years.
International

God (and coffee) in the detail

Jon Bird takes us on a visit to Starbucks brand new Reserve Roastery & Tasting Room.
Local Retail

The thrill of the old

In his final column of 2014, Jon Bird looks at the thrill of the old and its relevance to Christmas.
General

The coming retail singularity

Jon Bird provides a glimpse of what is to come when the physical and digital worlds of retail merge.
General

In the trenches on Black Friday

Jon Bird's first hand account of one of the biggest shopping days in the US.
Local Retail

Taylor Swift: America’s merchant princess?

Taylor Swift could teach many retailers a thing or two about the science of selling, writes Jon Bird.
Local Retail

World’s best festive commercials

Jon Bird presents the best of this year's Christmas advertising campaigns.
Local Retail

Subscribing to success

Jon Bird looks at the subscription models upsetting the status quo.
Local Retail

On the wild side: South African retail

Jon Bird discovers retail's wild side in South Africa.