Sumo Salad has 11 international stores, after adding Brazil to its portfolio earlier this year.
Mat Yurdistsky, master franchisor owner in North America, is the first to bring the brand to the US.
“We’re currently gearing up for our grand opening and have already received great media traction. We will be running a variety of activities to help ensure the store is a success, from media sneak peaks to sampling activations,” Yurdistsky said.
Luke Baylis, CEO of Sumo Salad, said it has taken a long time to get the concept right, but Sumo Salad is now ready to take on the US market.
“It’s an amazing opportunity to be in the US, especially as it was here over a decade ago that the idea was born. I am excited to have Mat on board, we both share the same passion and vision for the future of Sumo Salad, and he has worked hard to get this running locally.”
In January 2014, Sumo Salad opened its first South American franchise in São Paulo.
“We are doing better than expected and if it keeps going at this rate, we will look to expand further into South America over the next few years,” said Baylis.
In 2015, Sumo Salad will be pursuing an aggressive expansion plan, primarily within its existing networks.
SumoSalad has more than 100 stores in Australia, and 11 international stores in New Zealand, Singapore, Dubai, and Brazil.