Fresh funds for e-commerce player

Retail website developer, Amblique, has received an injection of capital from marketing group, STW.

Founded in 1999, Amblique provides e-commerce services to 25 of Australia’s largest omni-channel players, including Sportscraft, Saba, Supre, Matt Blatt, Millers, Katies, Glue, and Forever New.

Amblique has tripled its size in the past three years, with staff numbers increasing from 15 to 60.

Investing in Amblique is part of STW Group’s digital growth strategy and provides additional strength to its current leadership position in the retail marketing industry.

Many of the group’s companies are already work with Australian retailers.

“Amblique is positioned to take advantage of new consumer trends and preferences,” said Justus Wilde, founder and MD of Amblique.

“With online retail now a major focus for many Australian retailers and as consumers adopt online as a convenient way to shop, Amblique can help its clients drive online sales and take advantage of the buoyant online sales market.”

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