Chinese breakfast for retailers

The hype word for 2012 looks set to continue into 2013: China.

Retailers are tomorrow invited to a seminar hosted by King & Wood Mallesons looking at this market’s rapidly expanding retail sector.

Last year China’s retail sector grew 18 per cent, with Apple, Adidas, Sephora, and Gap some of the big names that made this boom happen.

China all by itself is Swedish homeware brand Ikea’s most successful market outside Europe.

And then there’s Chinese e-commerce: a market that global consultancy Bain & Company last year forecast would overtake the US in 2013 as the world’s largest.

On China’s busiest internet sales day, one company Taobao generated over $3 billion in sales in a 24-hour period.

King & Wood Mallesons China Breakfast on the 6th of February plans to teach Australian retailers how to tap into this great neighbour.

The breakfast presentation will demonstrate to Australian retailers and brand owners how to deal with the opportunities and challenges in both selling to and buying from China.

Mark Schaub, a Shanghai based partner at King & Wood Mallesons, is hosting a discussion focused on Australian retailers seeking to expand into the booming Chinese market.

Schaub will be joined on the panel by retail experts Bill Rooney and Andrew Waters, who will share insights on those Australian retailers successfully navigating the Chinese retail market.

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