User Image

Saskia Fairfull

Saskia is a Fashion Technology Consultant, Collaborative Projects Lead for Design & Creative Tech at Torrens University, and founder of IFAB – the Independent Fashion Advisory Board, a global community of fashion business and technology professionals. She has a background in marketing and design, and applies her knowledge of experience design and lateral thinking to help businesses create relevant experiences for people to connect with.

More from Author

When Balenciaga met Fortnite: Why luxury and gaming are joining forces

Why StockX is a modern day Sotheby’s

Analysis: Inside the greatness that lies behind the Supergreat beauty app

5 mobile apps changing the way customers shop for fashion

Digital fashion: Welcome to the edge of disruption

Recycled nylon, video and dance: Camilla & Marc showcases the ‘new normal’

5 innovative fashion tech brands you should know

‘Our planet depends on it’: Why Net-A-Porter’s sustainable edit matters

NFTs, video game and novel mark Monsieur Louis Vuitton’s 200th birthday

NFT Stars: Welcome to the future of digital art

Watch out sneakerheads, Kyx World is here

This is what the future of fashion design looks like

Game on: Benefit enters the world of Twitch

Why Burberry is experimenting with NFTs

Here’s how Farfetch is creating the store of the future

From CO2 to catfishing: I’ve got questions about digital fashion

Gucci Garden: The rise of gaming in fashion storytelling

Analysis: This is how Nike’s digital sneakers could work in the future