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Freedom eliminates sales permanently

Steinhoff-owned furniture chain moves away from industry's constant promotions cycle.

What is EDLP and why does it matter?

Hybrid pricing models demonstrate how to balance ‘pricing perception’ to maximise gains.

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  • Unlimited access to news,insights and opinions
  • Quarterly and weekely magazines
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  • Exclusive masterclass access.Part of Retail Week 2021
 
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