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GapMaps

GapMaps Archives

Image of a cityscape with dropped pins pointing to the best store locations

So you’re thinking of reopening your stores?

A network plan provides a clear road map of where to open to target your customer base.

Optimise your store network to maximise value and minimise cannibalisation impact

The 'art' of managing a retail network is more of a science. Here's why that's a good thing.

Retailers can now use micro-level insights to develop store location strategy

How Domino's, KFC and Starbucks tap into micro-level location data.

Exploring ethnicity in Australia

SPONSORED: An understanding of language, population, expenditure capability enables retailers to make fact-based decisio...

Household spending : what’s the size of the prize?

Sponsored: GapMaps integrates MarketInfo to provide insight into household expenditure capabilities for small areas.

Mobile device data – the new frontier in trade area and customer analysis

Sponsored: Location-based data fed from mobile devices is a game-changer for retail.

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