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Why 2020 will be the year of retail market share wars

Hand of businessman pull a piece of diagram – repartition of the market concept – illustration in flat style
While we’re yet to feel the full impact of the bushfires on our fragile economy, consumer sentiment as gauged by Roy Morgan points to a tough year ahead for retailers that have already had a tough couple. The research found that 40 per cent of Aussies reckon 2020 will be a worse year than 2019, with Roy Morgan researchers noting this figure hasn’t been as high since 1990 – the height of Australia’s last recession. For retailers, this consumer attitude will likely become a self-fulfilling