Canadian retailer enters competitive outdoor category

Canadian outdoor brand Arc’teryx is on a mission to raise its profile in the Australian market ahead of the opening of a new flagship in Melbourne’s Emporium shopping centre next month.  The brand has hosted a number of events to connect with the city’s climbing and hiking enthusiasts in recent weeks, including a rooftop showing of the ski film Hoji. And on Thursday, July 11, it is holding a panel discussion with local business leaders about problem solving through design.  

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