Free Subscription

  • Access 15 free news articles each month


Try one month for $5
  • Unlimited access to news,insights and opinions
  • Quarterly and weekly magazines
  • Independent research reports and forecasts
  • Quarterly webinars with industry experts
  • Q&A with retail leaders
  • Career advice
  • Exclusive Masterclass access. Part of Retail Week 2021

Footwear stores: Stepping it up

Hush Puppies Charlene Perera, general manager Hush Puppies has undergone a transformation in Australia in the last few years. Can you tell me about that? The Hush Puppies transformation started about four years ago with a rebuild of the internal culture and getting back to the core values of the brand. We are a brand with a rich, 61-year-old history but we had gotten old with our customers and weren’t relevant in the market. The Hush Puppies brand is all about optimism, comfort, colour and cla