Caveat emptor: Can you hear the warning bells?

When I read this research report, a title for the blog post that first came to mind was… ‘No s*&t Sherlock.’ Example #1 (Those who shall remain nameless) This is a summary of the findings of a major research project (that shall remain nameless) that cost (in all probability) well north of $100,000. Read first, and see what you get out of it. Technology has empowered the customer and given him/her another channel to shop Consumers are now empowered It all comes back to the instore exper

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