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Barbeques Galore gets fired up about business-wide re-think

In the new Barbeques Galore TV ad which aired over the weekend, Australians were introduced to Ray, a regular guy at a work barbie anxiously trying to cook his boss the perfect steak in order to impress her and hopefully land a promotion. Little does he know, she’s actually a vegan. Developed with The General Store, the humorous ‘Now you’re cooking’ campaign is part of a wider strategic review of the Barbeques Galore business, which began in August last year, as the brand considers its f

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